D2

Ad 1: How's That Again General? 1956 Election
-This ad was made by the Democratic party
- The ad was trying to evoke people to distrust of Eisenhower because he didn't accomplish what he had promised previously.

Ad 2: Man on Street. 1976 Election
- This ad was made by the Republican party
- The ad was trying to make the viewers think that Ford is the best because even people who usually vote democratic are voting for Ford.

Ad 3: Priority MD RNC. 2000 Election
- This ad was made by the Republican party
- The ad was made to depict Gore as a man who doesn't care about the elderly because he didn't want reform on prescription drug prices.

Overall:
- I noticed that in earlier ads the men running would actually talk  to the people instead of a voice-over talking about them like in later ads. Also, the ads were much longer in the past than in recent years.
-
The most effective ad for me was probably the third ad because it makes Bush appear to be a savior with the tone of music played when he is introduced and it makes Gore appear to be a man who doesn't care about senior citizens. Focusing on the prescription drugs, which the elderly mainly use, is smart because senior citizens have the highest voter turn outs. This ad would make the elderly think twice before voting for Gore because he wouldn't benefit them like Bush supposedly would. Also there is a subliminal message(which is not that subliminal since it's the thumbnail) that says RATS when bureaucrats shows up on the ad.